戰略管理 第12版 Strategic Management Theory An Integrated Approach 英文原版 Charles W L Hill etc

基本信息

Format Paperback | 528 pages

Dimensions 205 x 255 x 19mm | 902g

Publication date 01 Jan 2016

Publisher Cengage Learning, Inc

Imprint South-Western College Publishing

Language English

Edition Statement 12th edition

ISBN10 1305502337

ISBN13 9781305502338

頁面參數僅供參考，具體以實物為準

書籍簡介

這本全面而引人入勝的文本通過新的獎學金和實踐應用程序展示了戰略管理的複雜性。 備受尊敬的作家希爾、席林和瓊斯通過理論和案例研究，整合了關於競爭優勢、公司治理、多元化、戰略領導、技術和創新以及企業社會責任等主題的前沿研究。 基於現實世界的實踐和該領域的當前思維，第 12 版更加強調不斷變化的全球經濟及其在戰略管理中的作用。 與此以學生為中心的文本搭配使用時，MindTap 學習解決方案將為下一代戰略領導者做好準備。

This comprehensive and engaging text presents the complexities of strategic management through up-to-date scholarship and hands-on applications. Highly respected authors Hill, Schilling, and Jones integrate cutting-edge research on topics including competitive advantage, corporate governance, diversification, strategic leadership, technology and innovation, and corporate social responsibility through both theory and case studies. Based on real-world practices and current thinking in the field, the 12th edition features an increased emphasis on the changing global economy and its role in strategic management. When paired with this student-centric text, the MindTap learning solution will prepare the next generation of strategic leaders.

目錄

Part I: INTRODUCTION TO STRATEGIC MANAGEMENT.

1. Strategic Leadership: Managing the Strategy-Making Process for Competitive Analysis.

2. External Analysis: The Identification of Opportunities and Threats.

Part II: THE NATURE OF COMPETITIVE ADVANTAGE.

3. Internal Analysis: Resources and Competitive Advantage.

4. Building Competitive Advantage Through Functional-Level Strategy.

Part III: STRATEGIES.

5. Building Competitive Advantage Through Business-Level Strategy.

6. Business-Level Strategy and the Industry Environment.

7. Strategy and Technology.

8. Strategy in the Global Environment.

9. Corporate-Level Strategy: Horizontal Integration, Vertical Integration, and Strategic Outsourcing.

10. Corporate-Level Strategy: Related and Unrelated Diversification.

Part IV: IMPLEMENTING STRATEGY.

11. Corporate, Governance, Social Responsibility and Ethics.

12. Implementing Strategy through Organization.

作者簡介

Charles W. L. Hill 是西雅圖華盛頓大學商學院的 Hughes M. Blake 商學院教授。他的研究興趣集中在競爭和競爭分析、公司戰略、國際商務、組織結構和公司治理。 Hill 博士在同行評審的學術期刊上發表了 50 多篇文章，並曾在多個期刊的編委任職，包括《Academy of Management Review》和《Strategic Management Journal》。他還是一本成功的國際商務教科書的作者。作為一名活躍的顧問，Hill 博士曾與眾多領先公司合作。他在 Microsoft 工作了將近 20 年，並且繼續在該組織中活躍。 Hill 博士在英國曼徹斯特大學獲得了博士學位。

Charles W. L. Hill is the Hughes M. Blake Professor of Business at the University of Washington Business School in Seattle. His research interests focus on competition and competitive analysis, corporate strategy, international business, organizational structure and corporate governance. Dr. Hill has published more than 50 articles in peer-reviewed academic journals and has served on the editorial boards of several top-tier journals, including the Academy of Management Review and the Strategic Management Journal. He also is the author of a successful international business textbook. An active consultant, Dr. Hill has worked with numerous leading companies. He has worked with Microsoft for almost 20 years and continues to be active within that organization. Dr. Hill received his Ph.D. from the University of Manchester in the United Kingdom. 

梅麗莎席林是紐約大學斯特恩商學院管理與組織學約翰赫爾佐格教授。她的研究重點是創新和創造力，涉及高科技行業的協作和技術軌跡等主題，包括計算機、智能手機、生物技術、電動汽車和視頻遊戲。她的創新教科書《STRATEGIC MANAGEMENT OF TECHNOLOGICAL INNOVATION》是全球排名首位的創新戰略教材，有七種語言版本。她在創新和戰略方面的研究獲得了美國國家科學基金會職業獎、PICMET 技術管理領導獎和 2007 年管理科學和組織科學論文獎等獎項。她的研究還出現在領先的學術期刊上，如《Academy of Management Journal》、《Academy of Management Review》、《Management Science》、《Organization Science》、《Strategic Management Journal》、《Journal of Economics and Management Strategy and Research Policy》。她是組織科學、戰略組織、管理發現學會和戰略科學的編輯審查委員會成員。她還為 IBM、彭博、西門子等公司提供戰略和創新方面的諮詢。她獲得了博士學位。來自華盛頓大學西雅圖分校。 

Melissa Schilling is the John Herzog Professor of Management and Organizations at New York University Stern School of Business. Her research focuses on innovation and creativity and addresses topics such as collaboration and technology trajectories in high technology industries that encompass computers, smartphones, biotechnology, electric vehicles and video games. Her innovation textbook, STRATEGIC MANAGEMENT OF TECHNOLOGICAL INNOVATION, is the number one innovation strategy text in the world and is available in seven languages. Her research in innovation and strategy has earned her awards such as the National Science Foundation's CAREER Award, PICMET's Leadership in Technology Management Award and the Best Paper in Management Science and Organization Science for 2007 Award. Her research has also appeared in leading academic journals such as Academy of Management Journal, Academy of Management Review, Management Science, Organization Science, Strategic Management Journal, Journal of Economics and Management Strategy and Research Policy. She sits on the editorial review boards of Organization Science, Strategic Organization, Academy of Management Discoveries and Strategy Science. She has also advised companies including IBM, Bloomberg, Siemens and others on strategy and innovation. She received her Ph.D. from the University of Washington, Seattle. 

Gareth R. Jones是德州農工大學(Texas A&M University)洛瑞·梅斯學院(Lowry Mays College)和商學院(Graduate School of Business)的管理學教授。他在英國蘭開斯特大學獲得經濟學/心理學學士學位和管理學博士學位，並接受過經濟學、組織理論和行為方面的培訓。他的研究興趣包括績效的組織設計，業務的演變和公司層面的戰略。瓊斯博士在所有主要的管理期刊上發表了文章，併合著了幾本主要的教科書。

Gareth R. Jones was a Professor of Management in the Lowry Mays College and Graduate School of Business at Texas A&M University. He received his B.A. in Economics/Psychology and his Ph.D. in Management from the University of Lancaster, England, and he is trained in Economics and Organizational Theory and Behavior. His research interests include organizational design for performance, the evolution of business and corporate-level strategy. Dr. Jones has published articles in all of the major management journals and has co-authored several leading textbooks.

注意：依據相關條例和法規，本書個別字句、詞條或內容可能存在與中國實情不符或法規相抵觸的情況，已做適當處理，但不影響任何整體閲讀。