Beyond Entrepreneurship 2.0

基本信息

Format Hardback | 352 pages

Dimensions 162 x 240 x 33mm | 573g

Publication date 01 Dec 2020

Publisher Cornerstone

Publication City/Country London, United Kingdom

Language English

ISBN13 9781847943347

書籍簡介

近30年前，斯坦福大學教職員工吉姆 柯林斯和比爾 拉齊爾向你展示瞭如何將一傢俱有創業精神的企業轉變為一家歷久彌堅的公司。

超越創業成為領導能力的重要組成部分，尤其是在小型初創企業中。雖然柯林斯繼續創作了一系列著名的暢銷書，在全球銷量超過1000萬冊，但這本鮮為人知的早期作品仍受他許多忠實讀者的熱愛。

現在，在《超越創業2》一書中，柯林斯重新分享了《超越創業》中永恆的見解，以及在對著名公司的運作機制進行了數十年額外研究後發現的新觀點。在《超越創業2》中，您將學習如何將您的公司進階為2.0版本。隨着公司的發展，你將需要培養自己的領導力，從1倍增長到2倍，從5倍增長到10倍。你將學習柯林斯對人的決策的新反思，這些見解超越了他的開創性的“first who”原則，即讓合適的人上車。你將瞭解為什麼運氣青睞堅持不懈的人，以及尋找“誰的運氣”意味着什麼。您將瞭解“BHAG”(Big Hairy Audacious Goal)的起源，以及為什麼即使是小型企業也需要一個激勵人心的BHAG來擁有一個完整而鼓舞人心的願景。

你還將解鎖柯林斯所説的“地圖”。該地圖是一個路線圖，將從三十年的研究和寫作發展成一個集成的框架，以建立一個公司，提供卓越的結果，產生獨特的影響，並實現持久的耐力。

最後，你會學到吉姆·柯林斯自己從他生命中最有影響力的導師比爾·拉齊爾那裏學到的東西。

《超越創業2》是對經典的雄心壯志的升級。在《超越創業2》中，你會發現，在你力所能及的範圍內，把目標設為讓公司變成一個不朽傳奇的公司和以往一樣重要。

NEARLY THIRTY YEARS AGO, Stanford University faculty members Jim Collins and Bill Lazier showed you how to turn an entrepreneurial business into an enduring great company.

Beyond Entrepreneurship became leadership astaple, particularly among small and early-stage companies. And while Collins would go on to write a series of famous bestsellers that have sold more than ten million copies worldwide, this lesser-known early work remains the favourite of many of his loyal readers.

Now, with Beyond Entrepreneurship 2.0, Collins re-shares the timeless insights in Beyond Entrepreneurship alongside new perspectives gleaned after decades of additional research into what makes great companies tick. In Beyond Entrepreneurship 2.0, you'll learn how to turn your company into the 2.0 version of itself. You'll be challenged to grow your own leadership as your company grows, from 1x to 2x to 5x to 10x. You'll learn Collins's newest reflections on people decisions, insights that extend beyond his seminal "first who" principle about getting the right people on the bus. You'll learn why luck favours the persistent, and what it means to look for "who luck." You'll learn about the origins of the "BHAG" (Big Hairy Audacious Goal), and why even a small business needs a galvanising BHAG to have a complete and inspiring vision.

You'll also unlock what Collins calls "The Map." The Map is a road map that pulls together the key concepts developed from thirty years of research and writing into one integrated framework for building a company that delivers superior results, makes a distinctive impact, and achieves lasting endurance.

Finally, you'll learn the lessons that Jim Collins himself learned from the most influential mentor in his life, Bill Lazier.

Beyond Entrepreneurship 2.0 is the ambitious upgrade to a classic. In Beyond Entrepreneurship 2.0, you'll discover that the goal to turn your business into an enduring great company is as relevant - and as within your reach - as ever.

作者簡介

吉姆·柯林斯(Jim Collins)喜歡研究公司，他研究的公司有著名的、優秀的、孱弱的、失敗的公司，也有從年輕的初創公司到令人尊敬的擁有百年曆史的公司。作為全國暢銷書《從優秀到卓越》的作者和《基業長生》的合著者，他是企業和社會各部門領導的老師。他的新著作《選擇偉大》，探討了一些公司為何能在不確定的時代蓬勃發展。他的作品曾刊登在《財富》、《商業週刊》、《經濟學人》、《今日美國》和《哈佛商業評論》上。你可以在他的電子教學網站www.jimcollins.com上找到更多關於吉姆和他工作的信息。

Jim Collins is a student of companies - great ones, good ones, weak ones, failed ones - from young start-ups to venerable sesquicentenarians. The author of the national bestseller Good to Great and co-author of Built to Last, he serves as a teacher to leaders throughout the corporate and social sectors. His most recent book is Great by Choice, a look at why some companies thrive in uncertain times. His work has been featured in Fortune, Business Week, The Economist, USA Today, and Harvard Business Review. You can find more information about Jim and his work at his e-teaching site, www.jimcollins.com.