What They Don't Teach You at Harvard Business School在哈佛商學院學不到的

基本信息

作者：Mark McCormack 

出版社: Profile Books Ltd (2014年7月31日)

平裝: 256頁

語種： 英語

ISBN: 1781253390

條形碼: 9781781253397

商品尺寸: 12.9 x 2 x 19.8 cm

商品重量: 272 g

內容簡介

Mark McCormack, dubbed 'the most powerful man in sport', founded IMG (International Management Group) on a handshake. It was the first and is the most successful sports management company in the world, becoming a multi-million dollar, worldwide corporation whose activities in the business and marketing spheres are so diverse as to defy classification. Here, Mark McCormack reveals the secret of his success to key business issues such as analysing yourself and others, sales, negotiation, time management, decision-making and communication. What They Don't Teach You at Harvard Business School fills the gaps between a business school education and the street knowledge that comes from the day-to-day experience of running a business and managing people. It shares the business skills, techniques and wisdom gleaned from twenty-five years of experience.